What we're shipping next.
Forward items only. Shipped work lives on /changelog. No invented dates — items move when their trigger fires, not on a calendar. Built by a Commercial Pilot and CFII, signal-gated where signals matter.
- Next upTrigger: Cross-product voice spec landed 2026-05-29 (Layer 5 of the family connectivity program)
Brand-voice family rollout
Sweep tarmaclabs.org copy against the family voice spec — the page-level work to keep all three products sounding like one company. Verify the locked cross-product reference lines render verbatim with ref attribution, confirm headlines are assertions not questions, and keep the corporate-speak vocabulary off the marketing surface. ≤1 hour sweep — codifies existing practice, not a re-skin.
- Next upTrigger: First 5 cold-email replies or first /admin/leads waitlist signup
Customer-driven copy adaptation
When real prospects start replying, update the home and /products/autobrief copy to mirror the language they use — and pick the strongest 'no' reason for a journal post. First case-study draft (anonymous if needed) lands on /portfolio.
- SoonTrigger: Bandwidth or a CFI request
Endorsement / checkride checklist tool
Printable pre-checkride document checklist by certificate level — what the applicant brings, what the DPE expects to see, what the IACRA flow needs. Last item left in the tools-expansion bucket; the other fifteen are live.
- LaterTrigger: First signed custom-build engagement
Custom-build portfolio piece
Write up the scope + outcome on /portfolio. Add JSON-LD Service schema for /services. Until then the services page is a clean three-tier SOW with a paid discovery gate and that's all it should be.
- LaterTrigger: Lead volume justifies it
Marketing automation — daily Resend digest of /admin/leads
Daily digest of new waitlist + contact submissions via Vercel Cron. Auto-respond to contact_submissions with a 48-hour reply commitment. A/B subject lines on the cold-email templates. None of this matters at zero leads, which is where we are.
- DeferredTrigger: First paying custom-build asks for it
Native + offline
PWA installable on iOS/Android (cfitrim.com already does this). Service worker for offline /tools/* access. No real demand yet, and the marketing surface doesn't need it.
Family roadmaps
Permanent backlog
No triggers, no commitments — listed so they're not lost, not so they're promised.
- ·Custom logo (currently the orange airplane emoji — David's partner is choosing the real one)
- ·Animation polish on hero scroll
- ·Dark/light mode toggle (site is dark-only by design)
- ·i18n for Spanish-speaking flight schools (LATAM market)
- ·Customer-interview transcripts → portfolio case studies
Something you need that's not on here?
The roadmap moves on signal — customer replies, real engagements, working CFIs reaching for a tool we don't have. If that's you, the contact form is faster than guessing.
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